---
title: A top cop lays out how the DoJ is ramping up its fight against ad fraud that costs the industry $7-plus billion, and what it needs advertisers to do
description: The Trustworthy Accountability Group (TAG) is a not-for-profit industry self-regulatory programme, established to tackle criminal activity in digital advertising.
image: https://www.tagtoday.net/hubfs/Current%20Files/TAG%20Logo_Primary.jpg
---

[![TAG Logo_Primary](https://www.tagtoday.net/hubfs/Site%20Assets/TAG%20Brand%20Images/TAG%20Logo_Primary.svg "TAG Logo_Primary")](https://www.tagtoday.net/)

# [News](https://www.tagtoday.net/news)

 June 18, 2021

# A top cop lays out how the DoJ is ramping up its fight against ad fraud that costs the industry $7-plus billion, and what it needs advertisers to do

**Business Insider **article  
June 17, 2021  
By: Ryan Joe

The Department of Justice is trying to convince advertisers to report ad fraud to law enforcement as it steps up its pursuit of cybercrimes.

"We're looking to help the industry understand what law enforcement does, how to interact with law enforcement in a productive way, how we can understand their business models, and what they're looking for from law enforcement when they report," John Lynch, chief of the [computer crimes and intellectual property section](https://mailtrack.io/trace/link/b910407ed77e8b0c0b32e0e9141a52ca3a965e41?w=VmFuZXNzYUB0YWd0b2RheS5uZXQ=&url=https%3A%2F%2Fwww.justice.gov%2Fcriminal-ccips&userId=2036755&signature=1f0d184f09976789) at the US Department of Justice, told Insider.

[Read more..](https://www.businessinsider.com/justice-department-asking-advertisers-for-help-fighting-ad-fraud-2021-6)

 Topics: [News](https://www.tagtoday.net/news/topic/news)

- Share
- [**](https://www.facebook.com/sharer/sharer.php?u=https://www.tagtoday.net/news/business-insider-2021-06-17)
- [**](https://twitter.com/intent/tweet?url=https://www.tagtoday.net/news/business-insider-2021-06-17)
- [**](https://www.linkedin.com/shareArticle?url=https://www.tagtoday.net/news/business-insider-2021-06-17)
- [**](https://pinterest.com/pin/create/button/?url=https://www.tagtoday.net/news/business-insider-2021-06-17&media=https://f.hubspotusercontent40.net/hubfs/2848641/BI_blue_background_vertical.png)
- [**](mailto:?body=https://www.tagtoday.net/news/business-insider-2021-06-17)

### Comments

## Community

- [Member Portal](https://members.tagtoday.net)
- [TAG Membership Registry](https://www.tagtoday.net/registry)
- [Working Groups](https://www.tagtoday.net/working-groups)
- [Platinum Status Members](https://www.tagtoday.net/certifications/platinum-status)
- [Awards](https://www.tagtoday.net/awards)

## What We Do

- [Anti-Fraud](https://www.tagtoday.net/fraud)
- [Threat Sharing](https://www.tagtoday.net/threat-sharing)
- [Brand Safety](https://www.tagtoday.net/brand-safety)
- [Transparency](https://www.tagtoday.net/transparency)
- [Certification Programs](https://www.tagtoday.net/certifications)
- [Data & Insights](https://www.tagtoday.net/insights)

## Membership

- [Membership Packages](https://www.tagtoday.net/membership/packages)
- [Membership Form](https://www.tagtoday.net/membership/form)

## About Us

- [What is TAG?](https://www.tagtoday.net/aboutus/)
- [Leadership Council](https://www.tagtoday.net/aboutus/leadership-council)
- [Team TAG](https://www.tagtoday.net/aboutus/team-tag)
- [TAG Policies](https://www.tagtoday.net/aboutus/policies)

## News

- [TAG Today Newsletter](https://www.tagtoday.net/blog)
- [Press Releases](https://www.tagtoday.net/pressreleases)
- [TAG in the News](https://www.tagtoday.net/news)

## Contact Us

- [Contact Us](https://www.tagtoday.net/contactus)
- [Complaints](https://www.tagtoday.net/complaints)

## Connect with Us

- [LinkedIn](https://www.linkedin.com/company/trustworthy-accountability-group/)
- [X](https://twitter.com/tag_today)

![](https://www.tagtoday.net/hubfs/2848641/Site%20Assets/TAG%20Brand%20Images/TAG%20Logo_Primary%20white.svg)

Copyright © 2026 Trustworthy Accountability Group. All Rights Reserved. [Privacy Policy](https://www.tagtoday.net/privacy/) | [Terms Of Use](https://www.tagtoday.net/terms/)