In the fight against criminal activity in advertising, our industry knows that we must stop every attack and plug every crack in the ad tech ecosystem. These companies have taken a comprehensive approach in their internal systems by undergoing the rigorous application and review process needed to receive all TAG's available seals.
"Not only is platinum the heaviest of the precious metals, it is also impervious to corrosion, so we felt that TAG Platinum was an appropriate designation for those companies that have taken all of the steps necessary to ensure that their digital advertising operations are impervious to the corroding effects of fraud, malware, piracy, and lack of transparency," said Mike Zaneis, CEO of TAG.
"Our TAG Platinum Certification is another sign of our commitment to transform digital media through transparency and accountability"
Cara Pratt"Platinum Status from TAG is a great way for advertisers and publishers to separate the companies that are truly committed from those that may just be doing the minimum required."
John Gentry