---
title: JICWEBS and TAG to align UK and US brand safety and anti-fraud measures
description: The Joint Industry Committee for Web Standards in the UK and Ireland is aligning with its US counterpart on key initiatives for digital advertising standards in order to increase industry adoption.
image: https://www.tagtoday.net/hubfs/Current%20Files/TAG%20Logo_Primary.jpg
---

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# [News](https://www.tagtoday.net/news)

 January 29, 2018

# JICWEBS and TAG to align UK and US brand safety and anti-fraud measures

<https://www.buzzfeed.com/craigsilverman/ad-industry-insiders-are-connected-to-a-fraud-scheme-that?utm_term=.owDmaEPV2#.qfGYMQk1R>See Campaign article [here](https://www.campaignlive.co.uk/article/jicwebs-tag-align-uk-us-brand-safety-anti-fraud-measures/1455670).

 

 Topics: [News](https://www.tagtoday.net/news/topic/news)

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